计算机与现代化

• 应用与开发 • 上一篇    

基于增强现实技术的校园智能应用系统宣传片的制作

  

  1.  
    (天津科技大学包装与印刷工程学院,天津 300222)
  • 收稿日期:2013-12-18 出版日期:2014-02-14 发布日期:2014-02-14
  • 作者简介:李文霞(1989-),女,河南周口人,天津科技大学包装与印刷工程学院硕士研究生,研究方向:数字出版技术; 司占军(1971-),男,河北人,教授,研究方向:印刷色彩及图形图像处理,数字出版技术。

 
Design of Campus Intelligent Application System Video Based on Augmented Reality

  1.  
    (College of Packaging & Printing Engineering, Tianjin University of Science & Technology, Tianjin 300222, China)
  • Received:2013-12-18 Online:2014-02-14 Published:2014-02-14

摘要: 产品宣传是关系产品销量的重要环节,在产品的市场推广中起着重要的作用,而增强现实能够增加人们对现实事物的了解。因此,将增强现实技术应用于“校园智能应用系统”概念宣传片中,通过对二维界面、三维物体动态设计、增强现实效果的实景拍摄技巧和视频合成技术的研究,最终制作出一个数字化、智能化的校园环境的“校园智能应用系统”概念产品宣传片,为今后产品宣传片制作和未来校园生活设计构想奠定一定基础。

关键词: 增强现实, 产品宣传, 未来校园概念, 校园智能应用系统

Abstract: Product publicity is an important part of the product sales and it plays an important role in the marketing of products. Augmented reality can increase the understanding of reality for people. Therefore, after studying 2D interface, 3D object dynamic design, shooting techniques and video synthesis, the paper finished the concept propaganda films of “Campus intelligent application system” which is based on augmented reality technology. It lays a foundation for the future product propaganda film production and future design of campus life.

Key words: augmented reality, product publicity, future campus concept, campus intelligent application system

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