Computer and Modernization

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A SNS User Interest Model Based on Data Mining

  

  1. (School of Information Science and Technology, Donghua University, Shanghai 201620, China)
  • Received:2013-10-22 Online:2014-02-14 Published:2014-02-14

Abstract: This paper mainly introduces the modeling process and the key technologies of SNS user interest model, including the vector space model, cluster analysis and so on. Besides, it creates a system to support the model, focusing on how to make a program to calculate the user’s interest. This model is easy to update and extract, so it can be developed into software embedded into social networking sites in order to know users’ interest.

Key words: data mining, user interest degree, vector space model, text clustering

CLC Number: